Morton Photonics can provide a wide array of consulting services in areas supporting photonic devices, sub-systems and systems.  Morton Photonics can provide technical design services, including device, sub-system and system level design and test solutions, together with simulation of device and system level operation and qualification of devices and sub-systems.  Morton Photonics can also provide technical marketing services, including technology and product roadmap development, application support and understanding, and development of a strategic plan.  Dr Morton has fulfilled executive management positions for a number of clients, including roles as Chief Technology Officer (CTO), Vice President of Engineering, and Manager of Forward Looking Research Programs.  In addition, Morton Photonics has provided expert market knowledge and advice to the investment banking community, as well as an expert technical opinion and due diligence on intellectual property issues. 

Morton Photonics provides services throughout the product design cycle:

  -  Business Case Development
  -  Market Requirements
  -  Technology
  -  Products
  -  Engineering
  -  Qualification
  -  System Level Test-Beds
  -  Applications Support
  -  Marketing and Sales Strategies
 
Within each area, Morton Photonics can provide significant support to clients: 

Market Requirements
  -  Telecommunication networks
     •    Systems and technologies used in today’s telecommunication networks
     •    Component requirements for the current marketplace
     •    Next generation networks
     •    Evolution towards data centric optical networks
     •    Technology and component requirements
     •    Photonic integration effects on network design
  -  BioPhotonics, Sensing Applications
     •    Light Sources and applications in biomedical engineering
     •    Spectrometers
     •    Sensors
     •    Imaging

 Technology
     •    Summary of photonic component technologies for current and future systems
     •    Client technology review:
         •   Technology recommendations
         •   Competitive analysis
         •   Risk analysis
     •    Technology roadmaps:
         •   Roadmap review
         •   Recommendations and revisions
 
Products
     •    New Product Ideas
     •    Client product review:
         •   Customer focused review / feedback
         •   Competitive analysis
         •   Recommendations for changes
     •    Product roadmaps:
         •   Roadmap review
         •   Recommendations and revisions 

Engineering
     •    Component Design
     •    Choice of technologies
     •    Manufacturing techniques
     •    Component specification (for system applications)
     •    Accurate interpretation of customer requirements
     •    Component testing
     •    Test methodologies for system level applications
     •    Sub-system or system level design
     •    Component selection
     •    Specification and testing requirements 

Qualification
     •    Create a world class component qualification program
     •    Support or improve ongoing qualification programs
     •    Assure qualification programs identify risks associated with system applications
     •    Include performance parameters associated with required applications
     •    Accelerate technology or design risk factors
     •    Understand customer qualification processes to achieve design wins 

System Level Test Beds
     •    Create accurate system level test-beds to mimic real customer applications 
     •    Test components at the system level to:
          •   Recognize how device performance impacts system level performance
          •   Understand customer requirements
          •   Correctly specify components for use in systems
          •   Replicate customer issues and solve problems quickly 

Applications Support     
     •    Obtain design wins through understanding customer applications
     •    Accelerate design wins with efficient requirements negotiations and clear communications
     •    Resolve customer issues quickly through detailed analysis of their application and component usage
     •    Provide new product ideas that solve customer system level needs 

Marketing and Sales Strategies
     •    Product Analysis
     •    Competitive Analysis
     •    Sales collateral:
         •   White papers and presentations
         •   Recommendations
     •    Strategies for customer design wins:
         •   How to engage and maintain customer relationships
         •   Gaining market entrance with new technologies
         •   Building partnerships
     •    Sales team technology training